B2B Influence Podcast
B2B Influence:
Spotlight on Industry Game-Changers
Join Paula Chiocchi for insightful conversations with the leaders shaping modern B2B marketing—from data strategy and identity resolution to demand generation and measurable revenue growth.
B2B Influence: Spotlight on Industry Gamechangers
The B2B Influence podcast spotlights marketing leaders who share insights on targeting, technology, data strategy, and the realities of driving growth in an evolving B2B landscape.
Hosted by Paula Chiocchi, each episode features in-depth conversations with industry professionals shaping the future of B2B marketing—delivering strategic insight, practical experience, and perspectives that marketing leaders can apply immediately.
Podcast Highlights
Latest Audio
Special Podcast Series
The Fraud Files
with Dr. Augustine Fou
The Fraud Files brings Paula Chiocchi together with Dr. Augustine Fou for a four-part conversation examining the realities of digital advertising fraud, programmatic media, measurement, data quality, and the signals marketers should be paying attention to.
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