B2B Data • Marketing • Thought Leadership
Turning better data
into smarter marketing
—and stronger connections.
Founder & CEO of Outward Media, B2B data strategist, and host of B2B Influence: Spotlight on Industry Game-Changers.
Meet Paula
Data strategist. Entrepreneur. Industry connector.
Paula Chiocchi has spent more than 25 years helping brands, agencies, and marketing leaders turn better audience intelligence into smarter decisions and stronger growth.
As Founder & CEO of Outward Media, she has built a career at the intersection of B2B data, marketing innovation, and meaningful connections.
Get to Know Paula →Trusted by & collaborating with leading brands
Explore
Where data, strategy, and conversation come together.
B2B Data & Marketing
Audience strategy, data solutions, and smarter ways to connect with decision-makers.
Explore Services →Thought Leadership
Perspectives on data, AI, identity, marketing innovation, and what's coming next in B2B.
About Paula →B2B Influence Podcast
Conversations with leaders shaping what's next in B2B marketing and business.
Explore the Podcast →Paula has been a trusted voice in the B2B data space for years. She brings deep industry experience, a forward-looking perspective, and a genuine understanding of what marketers need to turn audience intelligence into results. I always value the perspective she brings to the industry.
THE PODCAST
B2B Influence: Spotlight on Industry Game-Changers
Conversations with the marketers, innovators, and industry leaders shaping what's next in B2B.
35+
Episodes & Featured Conversations
